In our first venture with this client we used the Joomla framework for its robust programming environment. However, after a 3 year period, the site needed some updating to be more contemporary. The landscape of web design changes rapidly as do the special features which promote visitor engagement. Furthermore, mobile and handheld devices are being used more than desktop and sites need to be responsive and easy to navigate on any device.
It was decided to make a move to the WordPress platform, (over the last three years WP has made huge strides in updates and framework development). WP also provides a dashboard which is more user friendly to the client.
The new site features a bolder look using parallax scrolling. Existing content was migrated to a staging site, new images and content were added as well as Google Maps and Social Media integration. In addition, an opt-in option was included for proactive marketing as the client adds new project or observational content for the growing subscriber base.