Social Media… Still Valuable

The past few months have unveiled unscrupulous use of our private data by a few social media giants. And although I do not condone their behavior I also understand that as consumers, we need to understand the trade off of being provided a “free” service and what we give up in exchange for metrics of scale.

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Importance of Being Social

I can’t stress enough the importance of maintaining a consistent social media strategy. For many businesses it’s just more work than they have time for. But there are ways to streamline the effort and forge forward. Here are just five reasons why social media integration is so critical.

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